Is Your Story Worth Telling? How to Tell if Your Story is Newsworthy
“Those who tell stories rule society” This quote by the great philosopher, Plato, is one that still rings true millennia later. In a day and age where we’re inundated with messages from seemingly all angles,...
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Rizz, Slay, and No Cap: Cracking the Code of Gen Z Slang for Marketers (From a Gen Z Perspective)
Certain brands have leveraged Gen Z slang and turned it into masterful campaigns. These brands understand that Gen Z doesn’t just want to be spoken to; they want to be spoken with, using language...
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Institutional Knowledge: Findsome & Winmore Introduces Higher Ed Sister Company
As Findsome & Winmore enters its 30th year of operation, we are pleased to introduce Institutional Knowledge, a sister company focused on the marketing needs of higher education clients. Since our...
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Hashtagging in 2024: 5 Tips for Instagram Hashtag Use
Over the last decade, hashtags have gone from collecting dust on your phone’s keypad (show of hands: does anyone still call them “pound signs”?) to valuable tools which have been deeply ingrained in our...
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A Year in Content: 2023's Top Insights
2023 was the year of AI and the year of “Barbenheimer.” And for the team at Findsome & Winmore, it was a year where we shared many insights on the wide world of marketing and celebrated agency achievements...
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Credibility Crisis: A Digital Native's Take on Restoring Trust in Journalism
The words ‘journalism’ and ‘ever-evolving’ have become analogous due to the continual evolution of the methods in which media is consumed. Within the meritocracy that is social media, everyone has their...
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Navigating the Changing Landscape of Higher Education (and Why AI Falls Short)
It seems like every time we chime in on the subject of AI, it’s to highlight the ever-expanding capabilities of this game-changing (or world-ending, depending on who you ask) technology. Since our first...
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Navigating the Importance of Up-to-Date Business Listings for Local SEO
Have you recently relocated your business? Embarked on a rebranding journey with a shiny new name? Perhaps you’ve expanded into new locations? While these changes are undoubtedly exciting, there’s...
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Your Environment is Everything: Why Environmental Branding Matters for Your Office
The most significant brands in history accomplish an extraordinary feat: They communicate essential truths about a business, team, or product, often with little more than a logo and a specific color palette....
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Does Your Business Have a Landing Page Optimized for Lead Generation?
When it comes to lead generation, your landing page is key. It’s the first impression potential customers will have of your business, so it’s important to make sure it is well-designed and...
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Unleashing the Power of AI in Marketing Agencies: Revolutionizing Client Services
In the dynamic world of marketing, staying ahead requires innovation. Artificial intelligence (AI) offers a transformative toolset for marketing agencies to enhance client services. This blog explores...
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Pressing "Pause" For a More Thoughtful, Deliberate, Honest Life
One symptom of modern life is that everything is instant. Our unfettered access to the internet has allowed for instant “knowledge” –– if you can even call it that –– putting us just a simple Google search...
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