Copywriting

  1. Does Your Business Belong on Wikipedia?

    You’ve heard it before: “Wikipedia is not a credible source.” Five years ago as a diligent college student, hunkered down at my corner library desk, I would have agreed with this statement. (Side note: yes, only five years ago. Stop judging.) But after having many clients ask me, “Should my company have a Wikipedia page?”…

  2. Should I Double Space After a Period?

    Nope. No, you absolutely should not. OK, so there’s more to it than that, and some of you may have no idea that this is even an issue. Let me explain a bit. Double spacing after a period was once the norm in the days before computers and modern printers were standard office equipment. When…