1. Blog Post Checklist

    Check, Please!: One Writer’s Blog Post Checklist

    You see that overly serious woman at the typewriter down there? Yes, her, in what appears to be a hazy nook, probably situated between a quaint haberdashery and a sleepy pub, tucked somewhere abouts London or Cork. This, my friends, is what many people fantasize as a writer’s life. It is also patently false (unless you’re…

  2. Man Reading Newspaper

    Do I Really Need a Press Release?

    For many companies, “public relations” is synonymous with “press release”. What these companies often fail to realize, however, is that a press release is not a surefire way to garner press for your company; in fact, in some cases, a press release can actually be detrimental to your media relations efforts. This isn’t to say,…

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    How the Summer Olympics Can Teach Gold-Medal Marketing

    Rio’s 2016 Summer Olympics is finally underway and the energy is palpable. It’s amazing to think about the level of talent from across the world coming together, putting aside politics and cultural differences to compete in something as pure as sport. Surely, there are Olympic-sized swimming pools of emotional inspiration to be had and lessons…

  4. Books on the Beach

    7 Business-Minded Books You Can Finish in One Trip to the Beach this Summer

    Oh, summertime — a brief period where Florida goes from “jeez, it’s pretty hot out” to “OH MY GOODNESS, I DIDN’T REALIZE MY EYEBALLS COULD SWEAT.” It’s not all bad, however, as summertime just so happens to be a perfect excuse to spend your days manning a grill, yelling “cannonball” before splashing nearby bikini-clad sunbathers,…

  5. Stay Cool in Summer

    9 Tips to Help You Stay Cool in the Summer

    It’s official – summer has arrived. It seems to be an accepted fact among Floridians, especially those of us that live here in Central Florida, that summer is, well, hot. I’m not talking about that peaceful kind of hot – the hot where fitness enthusiasts can go jogging and look glamorous while doing it. No,…

  6. Orland-Strong-Flyer

    Orlando United: Pulse Recovery Drive

    With the help of our Baldwin Park community, all of us at Findsome & Winmore are banding together to lend a helping hand to the first responders, volunteers and victims’ families of the Pulse tragedy. So, how can you help? Bring us the much-needed goods listed below and we will hand-deliver your donations to those who need…

  7. Orlando United

    Orlando United: How You Can Help

    Not long before the tragedy that would paste Orlando on front pages of newspapers and websites across the globe, we shared a blog post that was part declaration, part plea: Orlando is the heart of Florida, and home to a diverse, tight-knit community that has helped transform this town into a cohesive, genuinely interesting place…

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    Bohn Appetit: East End Market Mixes It Up In Audubon Park

    The secret’s out; Audubon Park Garden District is officially one of three neighborhoods named a 2016 Great American Main Street. Not too shabby for an area formerly more known for its sprawl of indistinct strip malls and a big ol’ four-lane roadway. Now, places like Park Ave CDs, Stardust Video and Coffee, Blue Bird Bake…

  9. Instagram Logo

    The New Instagram Logo: Good, Bad or Meh?

    Change is hard and the internet can be, well, let’s call it, “judgmental.” From the knee-jerk hatred for any and all of Facebook’s usability updates to Instagram’s recent algorithm change, there seems to be an immediate and impassioned push to slam even the proposition of change in the social media apps we use every day….

  10. Downtown Orlando

    Why Orlando is Greater Than the Sum of Its Parks

    Orlando’s name is something of legend — a story best told under an autumnal night sky with the crackle of a glowing firepit. Facts about Central Florida before and soon after its inclusion as the 27th of these United States of America can seem obscured by Father Time himself. With this thick haze, hovering like…

  11. Orlando Airport Website by Findsome & Winmore

    Findsome & Winmore Welcomes New Clients, Launches Multiple Websites in Q1 of 2016

    ORLANDO, Fla. (April 21, 2016) – Findsome & Winmore, the classic digital marketing agency that helps clients “find and win” new customers, kicked-off 2016 with the addition of seven clients across numerous industries, including entertainment and fashion. The company, which experienced unprecedented growth in 2015, also launched several websites during the first quarter of the…

  12. Best Beer Bars

    Bohn Appetit: Business and Brews at One of Orlando’s Best Beer Bars

    Let’s face it — the term “craft” has been more overused than bluesy garage rock in truck commercials, now acting as a pavlovian bell for 20-to-30-something, bearded, thick-rim-glasses-wearing hipsters that probably still buy vinyl records. Because of this often eye-rolling connotation, the “craft” aspect of craft beer sometimes gets a bad wrap as a way…

  13. Reinikka_reading_the_newspaper

    How Do I Get Mentioned in a National Publication?

    As a media relations specialist, one of the most common questions I receive from clients is “how do I get mentioned in a national publication?” While securing national placements may seem like a difficult task, anything is possible with the right approach. From Forbes, to Mashable, to CNN, to the Today Show, all outlets that…