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Thought Leadership
Where Your Customers Are Really Searching: ChatGPT, Gemini & the New Discovery Layer
You’ve probably noticed it yourself. You run a Google search like you always have, but your eyes go straight past the list of blue links and toward the AI-generated insight box at the top. Whether Google...
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Podcast | Episode 44
Marketing Coaching Call: Team Swelly :)
In this episode of the Brand Narrative podcast, Matt spends time on a coaching call with entrepreneurs Lindsay and Neda who both left their jobs at law firms to chart a different course. In this episode...
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Thought Leadership
Nostalgia Marketing – Sometimes It Hits. Sometimes It’s Just Meh. What’s the Difference?
There’s something undeniably powerful about nostalgia. A jingle from the ’90s. The crackle of a Walkman. A re-release of a soda that tasted better in our memories than it ever did in real life. Brands...
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Podcast | Episode 43
How Strategy Drives Brand Evolution
In this episode of the Brand Narrative podcast we’re joined by Brian Dillman, CEO of the Racquet Sports Professionals Association (RSPA) formerly the United States Professional Tennis Association...
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Thought Leadership
Is Your Story Worth Telling? How to Tell if Your Story is Newsworthy
“Those who tell stories rule society” This quote by the great philosopher, Plato, is one that still rings true millennia later. In a day and age where we’re inundated with messages from seemingly all angles,...
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Thought Leadership
Rizz, Slay, and No Cap: Cracking the Code of Gen Z Slang for Marketers (From a Gen Z Perspective)
Certain brands have leveraged Gen Z slang and turned it into masterful campaigns. These brands understand that Gen Z doesn’t just want to be spoken to; they want to be spoken with, using language...
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Agency News
Findsome & Winmore Launches New Web Platform for Baker Barrios Architects
Winter Park, FL (August, 2024) – Findsome & Winmore is pleased to announce the launch of the newly re-designed Baker Barrios Architects corporate website. The unveiling of this digital platform...
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Thought Leadership
Institutional Knowledge: Findsome & Winmore Introduces Higher Ed Sister Company
As Findsome & Winmore enters its 30th year of operation, we are pleased to introduce Institutional Knowledge, a sister company focused on the marketing needs of higher education clients. Since our...
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Podcast | Episode 42
The Power of the Handwritten Envelope
In this episode of the Brand Narrative podcast we welcome Eldar Ganiev, Founder and CEO of Letterfriend. links discussed include: Letterfriend Eldar Ganiev LinkedIn Profile The Brand Narrative...
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