Building for the future
SECO Energy, a leader in reliable energy services for Central Florida, faced challenges from aging workplaces— some dating back to the 1930s—that could no longer meet the needs of its rapidly growing service area. To maintain its high standards and serve its expanding membership effectively, SECO launched the Workplace Expansion and Improvement Plan. This bold initiative required clear, cohesive communication to explain the project’s purpose and benefits while addressing potential concerns from members and stakeholders.
Services
- Web Design
- Web Development
- Digital and Print Design
- Video
- Public Relations
We partnered with SECO Energy to create a transparent and engaging communications strategy that showcased the value of the Workplace Expansion and Improvement Plan. This included designing a user-friendly microsite to centralize project updates, producing an inspiring video to bring the vision to life, and organizing a livestream event that connected SECO’s leadership directly with members.
A strategic public relations campaign amplified SECO’s message, securing media coverage that extended its reach and highlighted its commitment to reliability and innovation.
Findsome & Winmore delivered an integrated communications campaign that effectively conveyed SECO Energy’s vision and dedication to its members. The campaign featured a streamlined microsite with project updates and FAQs, a dynamic video to illustrate SECO’s innovation and growth, and a livestream event to foster transparency and engagement.
A robust public relations effort complemented these tools, securing media placements that amplified the story. Together, these efforts reinforced SECO’s commitment to progress, reliability, and community trust.
