A Brand and a Mission
In conjunction with an upcoming building project, Harvest Bible Chapel in Winter Garden, Florida, changed their name to The Grove Bible Chapel. Their new name choice was rooted in the biblical theme of growth as well as their strategic focus of planting new churches. Harvest Bible Chapel was at a pivotal growth period growth and church leadership believed that re-branding to The Grove Bible Chapel was a critical decision.
The Findsome & Winmore team created The Grove Bible Chapel identity. We organized a seamless roll out strategy to introduce its new look and its meaning to their congregation. By engaging their members with informative and visually appealing communications that harnessed deep biblical meaning, we would appeal to their collective passions and beliefs.
We immersed the congregation in the church’s new name, brand and meaning. From email and presentation templates to vehicle wraps and brand collateral packaging, The Grove Bible Chapel’s new aesthetic was powerfully present. Their new name and visual identity revitalized the fervor for their mission. Seeing themselves as cultivators of fruit-bearing trees, we recognized the need to have a brand identity they could continue to grow into (pardon the pun). To match the new identity’s evolutionary nature, we developed a brand-new WordPress multisite that is easily transferable to future congregations. Versatility is important because The Grove Bible Chapel’s growth is far from finished!