The Good News | Feb.-Apr. 2019

{Agency News with Lift!}

Client Corner

The International RFQ Submittal Process for The onePULSE Foundation

With an international request for qualifications (RFQ), the spotlight is on the future of the National Pulse Memorial & Museum. Our team designed this RFQ digital submittal process (a competition managed by Dovetail Design Strategists) for visionaries and professionals to lead the design team of this future national memorial. We received over 50 qualified submittals from 19 different countries, with six world-class design teams now shortlisted for this incredible opportunity.

ORLANDO, FL — The Arnold Palmer Invitational presented by Mastercard, March 4-10, 2019, at Bay Hill Club & Lodge in Orlando, Florida. (PHOTO / LOCK + LAND, Chip Litherland)

Promoting Legacy and Love of the Sport for the Arnold Palmer Invitational presented by Mastercard

After months of strategic planning, massive marketing efforts, social media campaigns and more, the Arnold Palmer Invitational presented by Mastercard finally arrived and we could not be happier with the results. Our efforts on social media generated an 18% increase in impressions, a 57% increase in link clicks and a 10% increase in followers. All of this while remaining the most engaged PGA TOUR event across all channels for more six straight weeks. Add these numbers to a tremendous turnout by both fans and champions, and there was much to celebrate both on and off the green.

An Educational Landing Page and Supporting Content for Elevation Financial Group

Though investment diversification can sound like an intimidating topic to tackle, we crafted a landing page and supporting materials that handily spell out the benefits of this opportunity for interested investors.

What’s New at Findsome & Winmore?

Caleb Joins the Crew

Caleb Liptak joins the team as senior PR manager, bringing a prowess for public relations, a can-do attitude and extensive experience to his role. But far from just a PR professional, Caleb is an avid leatherworker, handmaking everything from belts to wallets to blade sheathes–talk about hidden talents! Welcome to the team, Caleb.

A Woman Who Means Business

We are proud to share the news that our very own Kelly Lafferman has been recognized in the Orlando Business Journal 2019 Women Who Mean Business Awards. This award honors women in leadership roles across Central Florida and we couldn’t think of someone more deserving than our very own CMO & principal.

Welcoming Wendy to the Team

We’re excited to welcome Wendy Anderson to the fold as our brand new creative services manager with decades of experience and an infectious can-do attitude. Wendy subscribes by what she calls “The Five Cs”: cats, concerts, coffee, craft beer and chocolate. She is fitting in just fine here.

A Sweet Surprise from etectRx

Client and medication adherence innovator, etectRx, sent our very own Jazmyn Reed a sweet thank you in the form of a fruit bouquet for her hard work on their account. Congrats on a job well done, Jazmyn!

Mike Joins the Findsome Fold

Finding a reprieve from Chicago’s brutal winters, we were pleased to provide a warm welcome to account strategist, Michael Mancuso. A strategic problem solver, Mike is passionate about connecting people and brands in new and exciting ways.

Clients We Welcomed

Ledbetter Golf Academy

A legendary name in the world of golf instruction, these academies are known as some of the most comprehensive golf training facilities in the world, providing high-tech training tools and revolutionary techniques.


This powerful interface technology is designed to save PC users time by changing the way we interact with our computers. Especially impactful for professionals, this tool can dramatically improve the efficiency of individuals to entire companies.

Align Business Advisory Services

Highly specialized in lower-middle-market mergers and acquisitions, this advisory firm provides years of experience in aligning buyers and sellers, and promoting companies to grow into sustained success.

Something We Love

Rings and Things

“I was never the little girl who dreamed of the perfect wedding and planned out all of the details. But, I can honestly say that marrying my best friend in front of all our family and friends was the absolute best day of my life. I loved every minute of our special day and can’t wait for all of our adventures as husband and wife!”

Emily Parsons, or should we say, Emily Cummings(!), recently welcomed wedding bells with her new husband and loved ones (yes, including Brinkley the goldendoodle @doodle_brinkley). Congrats, Emily!