1. WebSolvers Wins Silver Addy for Pickify App

    Orlando, Fla. (May 6, 2013) – In a day and age when weddings are planned on Pinterest and relationship statuses are solidified on Facebook, who wouldn’t want to poll their social network to get opinions on which tie works best with a suit or which team will win tonight’s game? Tapping into the social nature…

  2. WebSolvers Selected as Seminole Chamber Small Business Award Winner

    Orlando, Fla. (May 7, 2013) – Each year, the Seminole County Regional Chamber of Commerce recognizes small businesses that have achieved greatness and impacted Seminole County. On May 2, WebSolvers, a digitally dominant design, marketing, branding and communications agency, was selected as the Technology Business of the Year, based on impressive company growth, community involvement,…

  3. Web Design Presentation to Orlando / Florida Cleantech Accelerator Network

    WebSolvers had the honor of delivering a Webinar to the entrepreneurs at the Florida Cleantech Accelerator Network (FL-CAN).  FL-CAN is affiliated with the University of Central Florida (Orlando, FL) and is funded by the Economic Development Administration and the US Department of Energy.  The topic of the presentation was Website Strategies and covered topics like…

  4. A Practical Content Marketing Example

    Many marketers are still coming around to the idea of content marketing and how it positively impacts both consumer preference, conversion and search engine optimization. To provide some illumination on the concept of content marketing as well as some simple context, let’s look at a practical example of how content marketing works. I was recently…

  5. The Best Free Marketing Tool You Have

    This brief (approximately 90 seconds) video is a quick but important exchange between Seth Godin and Tom Peters on blogging and its marketing power. In it, Peters calls blogging “the best marketing damn marketing tool by an order of magnitude” he’s ever had and ironically notes that it happens to be free.  If you are contemplating…

  6. Web Design Questions to Contemplate

    A client of ours recently asked us what questions they should contemplate internally when planning for a new company Web presence.  As a group, they plan on thinking through a strategy before embarking on the Web design project itself.  Wanting to be particularly practical, the client wanted discussion questions that would look at their own…

  7. Digital Marketing Agency Blog

    Why You Should Redesign with Mobile in Mind

    Mobile First is an approach that has been widely discussed by web designers and developers since the creation and popularization of the smartphone. Instead of designing a desktop website and scaling it down to fit to a mobile device, designing Mobile First starts with the mobile website – a bare minimum, no-frills, fast-loading version of your content…

  8. Zombies Don’t Carry Credit Cards

    If you asked most marketers, the goal of digital marketing is conversion.  For the sake of this post, let’s define a conversion as a purchase of an online product.  The word ‘conversion’ is used because the goal is to convert a web visitor to a buyer.  The more conversions, the more revenue.  The more revenue, the…

  9. Content Marketing: What it is and why is it Important to Web Design

    Content marketing is not a new idea.  Providing straight-forward, educational information on a product or service is as old of a tactic as the seminar or white paper.  Simply defined, content marketing is the creation and distribution of content (a blog post, an article, illustration, photograph, etc.) that informs and influences but does not advertise…

  10. Stop Sending Files Through Email and Start Using Dropbox

    Here at WebSolvers, we love creating large graphics and long marketing presentations. Back in the dark ages, we would try to send these types of files through email to each other and to clients. These files would clog up our email applications and cause chaos throughout the office (okay, maybe not that bad).  We tried…

  11. Why You Should Learn a Little HTML & CSS and How

    This post may seem a little strange—why would a digital marketing agency want anyone else to learn HTML when that is what we do for you? We not only come in handy during the how of website design (or the HTML/CSS), where we really shine is the why. We have years of experience to back…

  12. Twitter Advertising – is it Worth it?

    Hopefully by now you’ve seen our post on Facebook ads and have decided if they are right for your business. Well, Facebook isn’t the only social media site that makes it easy to advertise to users – Twitter is doing the same. In 2011, Twitter was boasting 100 million active users a day, who were…

  13. Pinterest – What is it and can it benefit my business?

    Pinterest. Odds are you’ve heard the name recently (most likely from your wife or technology addicted daughter), but you’re not quite sure what it is. “A digital pinboard? With pictures? Well that is just great, but why should I care?”. Well, I’ll tell you exactly why you should care about Pinterest and what it could…